Buying or leasing a new car should be exciting — but for many people it becomes stressful, time-consuming, and confusing. Comparing models, negotiating prices, and dealing with multiple dealerships can quickly turn into hours of work.
That's where I come in.
My name is Gerry Yassa. With over 36 years in the automotive industry, I help clients across Greater Montreal buy or lease new vehicles while saving time and money. As a new car broker, my role is simple: I represent the buyer, not the dealership.
Instead of visiting multiple dealerships and negotiating on your own, I do the research, compare offers, and leverage industry contacts to find the best available price or lease.
Matched to your needs and your budget — new cars and recent used cars, SUVs, trucks and commercial vehicles.
I negotiate directly with dealerships, using industry contacts and real market data to secure the most competitive offer.
I shop your trade-in through professional channels and dealer networks to find where your vehicle brings the highest value.
I manage the shopping, comparisons and back-and-forth. In many cases, your only dealership visit is for delivery.
Purchase or lease, financing or trade-in — an open, no-pressure discussion of your options at every step of the process.
One area where many buyers lose the most money is their trade-in. Dealerships often keep extra margin on trade-ins as part of the overall transaction.
As a broker, I can shop your trade-in through professional channels and dealer networks that are typically only accessible within the industry.
We identify where your vehicle will bring the highest value — allowing you to maximize your trade-in and reduce the total cost of your new vehicle.
A quick conversation can often save thousands of dollars — and hours of dealership visits.
Experience the Difference
Tell me what you're looking for — a new car or a recent used car — and I take it from there: researching the market, comparing dealer offers, and negotiating the purchase or lease on your behalf.
Already have an offer in hand? Send me the details and I'll tell you whether it's truly a good deal — and whether my contacts can do better.
Looking to exit your current lease? Provide your lease details and photos, and I present your vehicle to a network of industry partners and handle the process end to end.